How to Launch a Food Truck
Rebel Coaching Season 4

​How This Started

​What You'll Learn

Alan and Keith first became acquainted after Keith contacted Alan asking for some advice about starting a food business. After discussing designing, running, and discussing the results of Keith's Mini Experiment together, the pair decided to keep up the momentum and keep talking as Keith Started his Business, "Red Headed Step Taco!" They say you need $100,000 to start a food business, join Alan and Keith as they try to prove them wrong.

• How to negotiate​
• Ways to test your food idea
• How to get a food truck
• How to find customer
• Food legistlation
• How not to launch a food business​​

Our Guest of Honor

What do you get when you combine the selflessness needed for one to serve their country, the drive to start a business, the hectic schedule that comes with a boatload of children, and a passion for the culinary arts?

Well, you get Keith Hunt! Keith is a veteran of the US Military and while working as a chef in the (insert branch) he first began to formulate the idea of starting his own restaurant! After finishing his time in the service, he decided it was time for him to start building his own business from the ground up!

First came the mini experiment to test out the idea for Red-Headed Step Taco, where he bought, licensed, and operated a food truck, going from event to event to share his culinary concoctions with the public quite successfully!

So successfully in fact, that he eventually decided to develop a brick-and-mortar location! Join Keith and Alan as they learn what it takes to create a successful restaurant and how rebellious you can be in the process!

Listen to Season Four now!

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#1: Can You Start a Restaurant with No Debt?

Can you build a restaurant with no debt? In this episode Alan talks with Keith Hunt of RedHeaded Step Taco who has just managed to borrow a restaurant to launch his Taco business. Listen to learn about mini-experiments, borrowing space, and launching your food business. Keith has a wealth of tips and experiences from the cutting edge of food.

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#2: Evaluating Mini Experiments

How do you know if the mini-experiment worked? You have sold some things, you have some hope but is it enough to keep going? Following on from Episode 24 in Season 1, we talk to Keith Hunt again about his restaurant mini-experiment and whether or not he'll be doing it again! This episode will help you work out if you want to continue your side hustle.

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#3: What Are You Building? Life After the Mini Experiment

After a series of mini-experiments and a move across the country Keith Hunt is trying to work out what to work on next? Have you ever taken the time to consider what you are actually building? Whether it lines up with how you want to spend your time? Does it move you closer to your values or further away? Take the time to consider what you are building alongside Alan and Keith as they discuss food trucks, cloud kitchens, and Kickstarter campaigns.

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#4: The Big WHY: Why Are You Starting Up?

Why are you starting your business? Do you know your values? What is important to you in life? Have you ever taken time to ask if this new business venture of yours will actually move you towards your goals? Towards your values? In this episode Alan asks the tough questions with Keith to uncover his real motivation for starting a food truck.

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#5: The Risky Experiment

You want to start a business and get going. You've got ideas and a dream. You just need to get money to start up. The question is, how much risk are you willing to take on with your new venture? In this episode Alan and Keith explore ways to minimize the risk of starting your business, and help Keith get going with his food truck experiment in Arizona! Can Keith get it off the ground in only two weeks?

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#6: Preparing to Launch

Do you realize how much work it is to launch a business?? You have decided to have a go, you are pumped about the side-hustle, and now the real work starts. Join us as Keith is deep in setting up his food truck, working to get a license, a commissary, and ready for customers. Building a business is a huge undertaking and before you launch yours you need to experience what it really takes alongside someone who is actually doing it. Welcome to the Rebel Entrepreneur Coaching Series Season 4.

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#7: The Big Launch

Launching a food truck is a huge mission. From the health department certificate to the commissary and getting people to show up for the grand opening you have your work cut out for you. Did Keith get it all done? Did he survive the process let alone turn a profit and get happy customers? Find out in the episode of the Rebel Entreprenuer Coaching Series if Keith got to launch and how it went!

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#8: Is It Time to Go All In?

Is it time to go all in? Have you heard the expression burn the boats? The idea is that if you burn the boats you have no escape plan and you are "all in" and have to find a way to make it work or die. Sounds dramatic!! It is. Alan is not a big believer in the "burn the boats" strategy, but there are times in business where you are forced to make a binary or yes/no decision. This week we discuss if Keith should go "all in" on the food truck and take the year long lease after nearly passing out from heat exhaustion serving this weekend.

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